Brand Identity

Before we start the branding process, we study the client targeted audience, tone of voice and competition to put the company in its right position.
We study the impact of the chosen colors on the targeted audience and how it will appeal on his corporate identity and website.
We chose the font carefully and we twist it a bit.

This logo is a representation of neatness and unity by combining both letters in a visual way that makes it look appealing for the eye by uniting sigma and consultants to make it seem like one entity and elegant yet modern font.
Both letters are also used together in a precise way to make it attractive and unique in a differentiated way that makes it stand strong.